Bentley Motorhomes required brochures for two new motorhome ranges for a major industry show. They required photography, copy writing and design that took standard motorhome features through to the more complex innovations and presented them in a way that was easy to understand and relevant to the market.
Bentley Motorhomes were launched in 2011 and they had a range of exciting products being developed for the main launch at a consumer show in February of that year. Their production plan took them right up to the show, requiring Aspire Creative to work with (and sometimes around!) them as the products were being built, in order to produce brochures for the show. Careful planning, a hands on approach and some clever image manipulation was required to supply the artwork for the brochures literally hours before the show - which was a complete success for all involved.